A revised, modern look for an established community attraction.

Since 1934, Chicopee has been creating unique, fun-filled experiences for skiers and snowboarders in Waterloo Region. With a desire to update their visual identity and website, Chicopee collaborated with Loft17 Creative. Contemporary expectations in mind, a new visual identity was crafted. This was followed by and a modern, user-friendly website, updated site signage, videography/animation and traditional advertising. Care was taken to maintain/respect a visual connection with Chicopee’s rich heritage.

  • Brand Development
  • Logo Design
  • Website Design
  • Website Development
  • Iconography
  • Traditional Advertising
  • Signage
  • Videography/Animation

"Loft17 was easy to work with, delivered on time and exceeded our expectation." Bill Creighton, CEO

Chicopee Logo Before and After

On-site Signage

Chicopee On-site Signage

Modern, User-friendly Marketing Website

A collection of website screenshots showcasing the new Chicopee Website design.

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